For companies · Strategy & operations
Your company outgrew the way it runs. Let’s build the next version.
I’ve been an early employee, a C-suite operator, and a founder. I help leadership teams turn good ideas and growing pains into clear strategy, working operations, and teams that can keep up without burning out.
Business strategy
Where are you going, what are you not doing, and how will you know it’s working? I help leadership teams get honest about priorities, align on them, and turn them into a plan people can follow.
You might need this if
- Everything is a priority, so nothing is
- You're an ideas person and can't quite stay on top of your to-do list
- You’re about to raise, launch, or pivot
What you walk away with
- A clear, written strategy and the trade-offs behind it
- Goals and metrics tied to the business
- Tangible deliverables, not a deck telling you what to do
Operations management
The unglamorous machinery that decides whether strategy happens: planning rhythms, decision rights, handoffs, tooling, and team structure. I map how the work actually flows and fix what’s breaking.
You might need this if
- The same fires keep starting
- Tasks are getting dropped
- You're falling behind on promises to partners
What you walk away with
- An operating model that fits your size
- Playbooks and rituals your team will use
- Simple change management
Fractional operating leadership
Not ready for a full-time COO or head of operations? I can step in part-time to run the function, steady the team, and set up the role for whoever comes next.
You might need this if
- A leader left and the gap is showing
- You need senior judgment without a senior hire yet
- Your founder is doing three jobs
What you walk away with
- An experienced operator embedded in your team
- A role scorecard and hiring support
- A clean handover when you’re ready
Burnout-aware leadership teams
My research found that senior people, women executives especially, often burn out with their performance intact, so standard surveys and reviews miss it. I help companies fix the structures behind it instead of telling individuals to try yoga.
You might need this if
- Strong performers are leaving without warning
- Support exists on paper and nobody uses it
- A small group always absorbs the extra work
What you walk away with
- An audit of how invisible and “non-promotable” work is distributed
- Confidential support options leaders will actually use
- Leadership training on bias and role expectations
Community strategy
Still a favorite. When customers are part of your product, I help you build a community with a real purpose, healthy rules, and a clear line to business value, plus a plan for when things go sideways.
You might need this if
- You launched a community and it’s quiet
- Leadership keeps asking about ROI
- Something blew up and you need help now
What you walk away with
- Strategy tied to business goals
- Guidelines, moderation, and crisis playbooks
- Programs tested like experiments
How engagements work
Scoped to what you need, priced after we talk. Most companies start with a sprint and decide from there.
Strategy sprint
A focused few weeks on one big question, ending in a plan your team can run.
Fractional leadership
An experienced operator embedded part-time while you build (or hire) the role.
Advisory
A standing thinking partner for founders and executives, on call for the hard decisions.
Talks & workshops
Burnout, leadership and community-led growth, for leadership teams, offsites and conferences.
I’ve sat in the chair you’re asking about.
Reddit
One of the first hires, building community and the rules that kept it running at scale.
Nike
Product leadership, helping build a new business model.
Commsor & The Community Club
Chief Community Officer, leading strategy, programs, and research for the community-led movement.
Co-Founder
Co-founded a tech startup, so I know what it's like to navigate product market fit, pivots, and fundraising.
MBA
Focused on entrepreneurship. Graduated with a distinction on my dissertation.
Tell me what’s breaking.
We’ll spend fifteen minutes on the real problem, and you’ll leave with at least one useful idea whether or not we work together.